Twitter just became the first social media platform to allow cannabis companies to advertise and market their products in the United States.  Until now the company had only allowed advertising of hemp- derived CBS topical products.  Other platforms including Facebook, Instagram and TikTok follow a ‘no cannabis advertising policy’  because pot is still technically illegal at the federal level.  Twitter says they will permit companies to advertise with them as long as they have the proper permitting and licensing and do not target ads to people under 21 years of age.